What You’ll Learn
Why a newer company with less reviews can get the call before you do
Why ChatGPT names some companies and skips others when a homeowner asks who to call
The five places homeowners look before they call, and how to tell which ones you’re missing
Why another blog post won’t make your phone ring, and what to look at instead
How a local company can compete with the big names for calls, even when they outspend you
Jordan Kaplowitz
Jordan Kaplowitz is the founder and CEO of UpFire SEO, a Stamford, Connecticut agency that helps businesses get found on Google, on Google Maps and in AI answers like ChatGPT. He has over 15 years in marketing, and UpFire is rated 5.0 on Google and Clutch.
He started UpFire after working at agencies that made big promises but never delivered the value. Since then, his team has helped a multi-state foundation repair company go from almost invisible on ChatGPT to about 40% more qualified leads. Results vary by business and market.
In this training, he’ll tell you straight what’s worth it and what isn’t.
